
RU20: INTECOM Code of Good Practice
Åke Rullgårds article mentions the Code of Good
Practice. Assuming that not everybody knows this
Code, we use this opportunity to publish it in this
and following issues of TC-FORUM.
- Do not burden the reader with information
he does not need - he has more than enough
difficulties in handling the information he
does need.
- It is the reader’s need for information that
shall be fulfilled - not the communicator’s
store of information that shall be emptied.
- The communicator must not surrender to
irrelevant, subjective demands for changes
of information.
- The communicator should make changes in
information products only when the alterations
increase the effectiveness of the information.
- It is not unclever to express oneself in a simple
way.
- The communicator must be aware of the legal
and moral aspects of his communications.
© TC Forum 1998-2001 - http://www.tc-forum.org - file last updated 08 Oct 2000
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